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DBT x Gopher Energy

An audience-centered discovery process led to a new brand mark, colors, and typography that helped Gopher energy illustrate what geothermal energy actually is.

Making Energy Accessible

Starting a new geothermal energy company is no small feat and the branding shouldn’t be either. Our client wanted a strong, masculine mark that helped illustrate what geothermal energy actually is.

We worked closely with the client exploring brand directions that best fit their needs and appealed to their main audience.

Gopher brand guide


We also built out and worked through a variety of alternative marks to give Gopher Energy as much versatility as possible. The brand language was built to work on digital, print and stamped in metal. 

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